News and Views From WVA
Brilliant tips on how to make a viral video and give it the best chances to, well, go viral!
Seasonal Marketing is not just for Christmas! See how your company can surf on the seasonal wave to boost brand and product awareness.
Using video in your email marketing makes so much sense that you may be tapping your forehead right now, wondering how you haven’t thought about it before!
It looks like 2018 will be the year of “immersive” and "experiential" marketing. Immersive video experiences will take audiences to paths yet unchartered. Watch this space!
Virtual Reality... Augmented Reality... Who doesn’t feel a tingling sense of anticipation when thinking about the possibilities? But should brands really adopt it in their marketing strategies?
Because we have your best interest at heart, in this post we'll give you few hints on how to optimize your social video for mobile - starting with going vertical!
A video is the best way to get the word out about your app.
Have you heard about YouTube's new targeting tools? How about Director Mix, the new hot stuff in the creative offerings world? Well, maybe it's time you did - don't thank us.
Square video takes up 78% more space in a person’s mobile news feed than landscape video does. 1:1 video also outperforms 16:9 videos by a staggering 30-35% - Here's why...
Many large brands are using Bumper ads to drive top-of-the-funnel goals like ad recall and awareness. Could bumper ads breathe new life into your business marketing strategy?
There's something mesmerizing about watching things transition from one state to another. This provides a very satisfying feeling. KFC or IKEA are already surfing on the "oddly satisfying" video trend. Make it work for you!
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