Video Made Easy
Keep up-to-date on the latest news in the video world. You can also find loads of helpful content on our social media channels
We Love Christmas Ads: Here’s Why
By Nora Matty
We’ve reached the month of the year where the fun, the games and the amount of eating more than you can handle, has finally arrived. Can you believe it?
READ MORE →Wooshii raises £3.6m to support the growth of its disruptive video agency
Woohoo. WE did it!
READ MORE →Viewernomics from Google
By Fergus Dyer-Smith
Views used to be a great way to measure the success of videos; now it's not enough! To succeed you need...
READ MORE →What is Brand Lift?
By Fergus Dyer-Smith
Brand Lift is a tool that many marketers are using to understand the impact of their video campaigns. The old way of measuring success for a video campaign was to put your video out there and after the campaign was complete measure if the ad impacted sales...
READ MORE →Understanding Youtube Ad Targeting
By Fergus Dyer-Smith
One of the best things about the YouTube advertising platform is the amount of targeting options open to brands...
READ MORE →"Ad Sequencing" for Google Video Ads
By Fergus Dyer-Smith
Seen in the wild is a new feature to allow you to sequence video ads...
READ MORE →Live video and the power of NOW.
By Fergus Dyer-Smith
Live video provides a powerful way to connect with your audience. Here are some quick tips to help make your Live Video campaigns more successful...
READ MORE →
Create A Winning
Video Strategy
Download our presentation on the Google designed framework, Hero Hub Hygiene.
Learn how classic advertising and YouTuber activity can inform your video strategy.- See how leading brands have used this framework to build a massive audience.
- Build a winning Video Marketing Strategy.